Your old leads are still worth money. We bring them back.
Digital Rush AI messages your dormant solar leads, qualifies the replies with AI, and hands warm conversations straight to your sales team. No new ad spend. Pay only for booked calls.
You're spending thousands generating leads — and losing most of them.
The pipeline you already paid for is sitting in your CRM, getting colder by the day. Here's what the data says.
of quoted leads go cold
They got busy, compared elsewhere, or just forgot. The interest is still there — no one followed up properly.
is the average follow-up gap
After day three, conversion drops by half. After day seven, your lead is buying from someone else.
lost per 1,000 dead leads
Based on typical solar AOV of $9k and a 2% reactivation rate that any decent installer should be hitting.
Watch a dead lead become a booking.
Real conversation pattern from a Perth solar installer. The AI handles questions, frames the price, and books the call — all in under 4 minutes of back-and-forth.
From dead list to booked calls in 14 days.
We plug into your CRM
Send us your dormant lead list — CSV, HubSpot, ServiceM8, whatever you use. We segment by age, source, and intent.
AI writes & sends the messages
Personalised SMS and email sequences trained on your brand voice. Spam Act compliant, opt-out handled automatically.
Replies get qualified instantly
Our AI handles back-and-forth, answers basic questions, and only escalates leads who are ready to talk price.
Warm calls land in your calendar
Qualified prospects book straight into your sales rep's calendar. You only ever talk to people who want to buy.
A full reactivation system, done for you.
AI SMS + Email cadences
Multi-touch sequences across SMS and email, written in your voice and timed for Australian business hours.
Reply intelligence
Every reply is read by AI — questions answered, objections handled, hot leads pushed to your team.
Spam Act compliant
Built-in consent tracking, opt-out handling, sender ID rules and ACMA-ready audit trail.
Calendar bookings
Hot leads book directly into your sales rep's calendar via two-way Google/Outlook sync.
Live campaign reports
See sent, delivered, replies, bookings and revenue attribution — refreshed in real time.
Perth-based support
Real humans, same timezone. Strategy calls, copy tweaks and CRM help included on every plan.
This is what your leads hear when they don't reply to the SMS.
For leads who don't respond to text, we can trigger an AI voice call. This is a real example — two voices, one conversation, one booking.
AI voice calls are only triggered for leads who previously replied positively to SMS and gave consent. ACMA compliant. Opt-out available at any time.
Real revenue. Real Aussie businesses.
We're building our client results — here's what the published data says about reactivation campaigns while we do.
Reply rate on opted-in reactivation vs 0.5–1% on cold outreach
Of solar enquiries who don't buy in 30 days are still considering within 12 months
Additional ad spend to work leads you already paid to acquire
We'll replace these with real client results as we build them. No fake case studies.

Built by someone who got tired of watching good leads get ignored.
I'm Karan. I've spent the last few years building AI systems for Australian service businesses — and the same problem kept showing up everywhere.
Businesses were spending serious money generating leads, then not following up properly after the first two touchpoints. The leads didn't go cold. The follow-up just stopped.
Digital Rush AI is my answer to that. I build and manage the reactivation system for you — using the same AI tools I use for my own clients, configured specifically for solar businesses in WA and nationally.
Perth-based. Real person. I pick up the phone.
How much is your dead list actually worth?
Conservative estimate assuming 2% reactivation. Most clients hit 3-4%.
Simple plans. No lock-in.
All plans include setup, copy, compliance, and a 30-day money-back guarantee.
The fastest way to find out what's in your old lead database. Done for you in 30 days. No subscription.
- Database review + segmentation report
- SMS copywriting — you approve before send
- AI reply handling + lead classification
- Voice AI follow-up for non-responders
- Live client portal access (30 days)
- Compliance setup (ACMA, Spam Act)
- Final campaign report
- 1 strategy call included
Not ready to subscribe? A sprint is the right place to start.
For installers testing reactivation on a single dormant list.
- Up to 2,500 leads/month
- SMS + email cadences
- AI reply qualification
- Calendar booking
- Monthly strategy call
Our most popular plan. Built for established Aussie installers.
- Up to 10,000 leads/month
- Everything in Starter
- Dedicated copywriter
- Weekly strategy calls
- CRM integration (HubSpot, ServiceM8)
- A/B tested sequences
Multi-branch operators and franchise networks.
- Unlimited leads
- Everything in Growth
- Multi-brand sender IDs
- Custom reporting dashboard
- Priority Perth-based support
- Quarterly business reviews
Built for businesses where one recovered customer pays for the entire campaign.
We specialise in solar installation, but the same system works for any high-ticket service business with an existing opted-in database.
Solar Installation
Quote requests sitting 60–120 days untouched. Comparison shoppers who received three prices and went quiet. Battery storage enquiries from existing customers never followed up.
See the solar campaignResponsible reactivation.
Not bulk blasting.
We only message people who opted in. Full stop.
If your database doesn't meet Australian standards, we tell you before the campaign starts — not after.
Australian SMS marketing rules: business.gov.au/marketing
✓ Opt-in only
Only people who asked to hear from you.
✓ Spam Act + ACMA
Built to Australian compliance rules from day one.
✓ Instant opt-out
Reply STOP once — suppressed forever.
✗ No cold lists
We refuse purchased data. Always.
Find out exactly how much your dormant list is worth.
Tell us a bit about your business and we'll send back a personalised reactivation forecast within 24 hours — no obligation, no sales pitch.
- Custom revenue forecast for your list
- Compliance review (Spam Act + ACMA)
- Sample sequence written for your brand
- 30-min strategy call with our Perth team